Welcome to SCL Knowledge Base

Saunders Consultants provides Information Technology consultancy, software development and Web design & development services for individuals and organisations of all sizes.

Our aim is to deliver effective technological solutions, tailored to the specific needs of our clients. We provide comprehensive advice right from the initial (and free) consultation through to the delivery of the final application. We can provide help and guidance in a number of areas:

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The long tail of keyword research

How do you make a profit from keywords that bring just one visit a month? Easy, you target lots of them at once – you target groups of keywords (keyword niches). This article explains how.

U.K. to Regulate Social Network Marketing

Marketers and brands using social networks will soon find their activities in those spaces regulated by the U.K.'s Advertising Standards Authority, following recommendations submitted by the Advertising Association this week.

How to Use Tags on Your Blog or Website

In my opinion one of the more powerful and underutilized tools of a blog or website is the ability to tag your pages and posts. That said, effectively using tags isn't easy or straightforward. In this post I'll take you through some examples of how to use tags and get the most out of them, the pitfalls to watch out for, and some advanced strategies you can use with them.

10 Tips on Using oDesk to Outsource Your Life

As many will know I tend to try and outsource most of the business and many of the personal tasks I have to do each day. It allows you to build a system that will scale and in a time limited business like consultancy thats the path to real profit. So I thought I would do a quick post of tips on how to get started in outsourcing your tasks.

Woulda, Coulda, Shoulda Had Success with Affiliate Marketing - Sugarrae

Over two and a half years ago I wrote what I consider to be one of my best posts ever about affiliate marketing called how to survive the affiliate evolution. I'm going to show you what *you* could have done had you gotten off your ass, given up the SEO fame game and actually worked hard and followed through on my advice.