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SEOmoz | The History of SEOmoz (1981-2010) + Open Q&A

Mixergy's Andrew Warner interviewed me about the founding of SEOmoz and our trajectory to date. It was a very personal interview about the background of the company, but turned out to be a great experience. I've posted it below for those who might want to watch over the weekend and if you prefer, there's also a full text transcript on the Mixergy blog post.

Search Operators

The following table lists the search operators that work with each Google search service. Click on an operator to jump to its description — or, to read about all of the operators, simply scroll down and read all of this page.

How to Customize YouTube Embedded Player - Hacks, Tricks & Tips

I won’t spend time in this post debating whether you should or should not use YouTube to host videos for your website. Clearly there are some advantages as well as disadvantages for posting video vs. hosting video. If you are going to use YouTube to host videos for your site, at the least, you should know some ways in which you can customize YouTube’s embedded player to your liking.

Google Organic SEO Click Through Rates

Ever since the famous AOL data leak of 2006 people have been endlessly quoting the same old figures when asked for amount of clicks a particular ranking gets. Recently the data has become a lot more accurate thanks to the release of click data in Google Webmaster Tools and a new study by the Chitika ad network.

Link Bait Case Study: How We Got a Link from The New York Times

Recently at WordStream, we launched our first link bait campaign. By our standards, the campaign was successful, and we thought we'd share the details. In a nutshell, we attribute the campaign's success to setting clear objectives, creating killer content and aggressive marketing. What resulted from our hard work, planning and execution was a link from one of the most trusted sources on the planet: The New York Times. How did we do it? Read this post and find out.